Digital media producer and social media strategist with extensive experience in content creation and social media marketing. Proven track record of leading partnerships with top brands and producing diverse multimedia content, including videos, podcasts, and live streams.
Executive producer on 5 YouTube channels, leading channel strategy and growth to a combined total of over 1,500,000 subscribers and 500,000,000 views. Managed teams of researchers, writers, and editors to ensure efficient output and high-quality content. Oversaw production on over 2,000 YouTube videos and over 1,700 video and audio podcast episodes.
Managed end-to-end content lifecycle, from ideation to distribution to social media marketing. Used audience data analytics to improve our content and design new monetization strategies.
Led YouTube channel marketing and e-commerce strategy, using Google Ads and Facebook Ads to drive traffic to our brand. Managed design teams for merchandise, purchased merchandise supply, and oversaw holding and shipping logistics. Planned merchandise seasonal release schedule.
Negotiated and fulfilled high-profile digital content contracts with Microsoft, Google, Disney, Facebook, Samsung, AT&T, Intel, Dell, and others, producing engaging content while achieving all marketing objectives. Secured contracts with brands for show sponsorships and activations for key events.
Produced and managed annual charitable livestream marathons, developing multiple segments, securing sponsors, special guests, and travel logistics. Led influencer marketing strategies to bring maximum awareness to the campaign. Managed 25-30 influencers and content creators, fostering team collaboration while raising over $1,000,000 for Children’s Miracle Network.
Produced and edited eight weekly video podcasts, managing all aspects of digital content production. Researched and compiled breaking news, scheduled guests for shows, and utilized the TriCaster system to switch the live video broadcast.
Used high-end studio equipment to film special segments and used videography and lighting techniques to enhance staging and picture quality. Edited segments in Adobe Premiere Pro and Final Cut Pro to produce content ready for broadcast.
Used market research to develop, pitch, and launch three new podcasts for the network. Built and pitched a YouTube channel strategy plan adopted by the network, pioneering their first YouTube formatted show, becoming a hit success with millions of monthly viewers.
Managed and produced live event coverage for the Consumers Electronics Show, National Association of Broadcasters Show, Game Developers Conference, Comic-Con, and Dragon Con. Oversaw equipment logistics, scheduling of hosts and guests, and livestream video production.
Promoted a touring performer using social media marketing strategies to drive traffic and ticket sales. Managed tour's online presence, keeping website and social media up to date.
Coordinated travel logistics for props, talent, and equipment for international and domestic performances. Assisted talent with day to day operations.
Filmed content for marketing, television pilots, and sizzle reels. Worked as a creative consultant with Discovery Digital Networks, providing fresh and innovative ideas for show segments.
Serve as an online community ambassador for Extra Life, the gaming fundraising arm of Children's Miracle Network Hospitals. Led fundraising and community events.
Volunteered as a production assistant for Children's Health Week in Orlando, Florida. Assisted in technical setup, video editing, and other production logistics.
Fundraised for GameChanger Charity. Honored with the “Chad Johnson” scholarship at CHLA.
Adobe Premiere Pro, Final Cut Pro, Adobe After Effects, Adobe Photoshop, Film & lighting techniques, Canon, Fujifilm, Sony, Panasonic cameras
OBS, XSplit, Twitch, YouTube Live, Facebook Live, TriCaster, LiveU, BlackMagic ATEM
Facebook, Instagram, X/Twitter, YouTube, Twitch, TikTok, Snapchat, MailChimp, HootSuite, Canva, Discord, Reddit, Influencer Marketing
Adobe Audition, Audacity, RSS, Spotify, Apple Podcasts
Google Suite, Microsoft Office, WordPress, SEO, Google Ads, Google Analytics, Notion, Asana, HubSpot, Trello
Bachelor of Science Business Administration, Marketing
Dec 2024Western Governors University
Nov 2024Digital Marketing – HubSpot – Mar 2025
Content Marketing – HubSpot – Mar 2025
Google Digital Marketing & E-commerce – Google – Apr 2025
Google Data Analytics – Google – Apr 2025